Should we use WordPress, a static site, or go headless?

The stack is an output of discovery, not a default. We look at how you operate, who edits, what you integrate with and where you are heading, then put the right technology forward as an option with the reasoning attached. Already committed to a stack? We examine it and work with it. We are stack agnostic on purpose, because the right answer is the one that still serves you in two years, not the one an agency likes building.

What do headless and static actually mean, and do we need them?

Static means the site is pre built into fast files with no database to attack or slow it down. Headless means the content lives separately from how it is shown, useful once you publish to several places at once. Whether you need either is a discovery question, not a fashion one, and most businesses do not. We will tell you plainly rather than sell you architecture for its own sake.

Will a new site keep our Google rankings?

Yes, when the migration is planned before launch, not patched after. URL mapping, redirects, schema and content parity are part of the build, because a rebuild that ignores the search work is exactly where rankings fall. We run design, build and SEO as one job, so you launch a better site and keep the visibility you already earned.

How long does it take to design and build a website?

Most builds run a few months end to end, and the honest variable is rarely the build, it is how fast content and decisions land on your side. On the first call we give you a real range tied to scope and content ownership, then we hold to it. You get a date you can plan a launch around, not a moving target.

Will we be able to edit the site ourselves after launch?

That depends on how you want to run it, and it is a decision we make with you at discovery, not an assumption. Some teams have people ready and want full control. Others would rather a partner kept it safe and current so a well meaning edit never takes the site down. We scope the editing model to how your business actually operates, then build and document to match. You get the level of control you actually want, not the one that looked good in a pitch.

Who owns the site, the code, and the hosting?

You own the code, fully, from launch. If we host it you still get administrative access, and you are never tied to us, by design. The reason to let us host: every site we run sits on Enterprise Cloudflare across 330 global edge locations, the same network for every partner, so your site is delivered at a speed competitors on shared hosting cannot match. You own the asset and borrow the infrastructure, which is the right way round.

How do you make sure the site converts, not just looks good?

Because the design starts from the decisions a visitor has to make, not from a homepage. Flows, hierarchy and the awkward edge cases come before the polish. We judge the result by enquiries and lead quality six months on, the number your sales team feels, not a launch day screenshot. Good looking is the floor, not the goal.

Website care and maintenance

A website isn't finished at launch. It's started. Software needs updating, security needs watching, performance drifts, and content goes stale, and every one of those quietly costs you enquiries when it slips. Our care plans keep websites fast, secure, and current, run by the senior team that builds them. Start with a free teardown and we'll tell you honestly what state your site is in.

Why maintenance is not optional

Most website problems aren't dramatic. They're cumulative. An update skipped becomes a vulnerability. A plugin abandoned becomes a conflict. Pages get slower by degrees, forms break silently, and the first anyone hears of it is a customer who couldn't get through, or worse, no customer at all. The sites that stay fast, secure, and visible are the ones somebody is actually responsible for. That's the job: not a rescue service for emergencies, but the steady, unglamorous attention that prevents them.

What a care plan covers

Updates, done safely

Core software, themes, and plugins kept current, tested before they touch your live site, so you get the security of up to date without the roulette of unattended updates.

Security and monitoring

Hardened configuration, active monitoring, and daily backups held separately from the site. If something ever does go wrong, recovery is a restore, not a crisis.

Performance kept honest

Speed measured continuously, not assumed. Sites slow down as content and features accumulate; we watch for the drift and correct it before your visitors, or your rankings, feel it.

A technician in a hi-vis vest steadying a metal bar in factory machinery, his face lit by a warm glow from below

Uptime and infrastructure

Enterprise-grade hosting and a global delivery network arranged around your site's needs, monitored so problems are seen by us before they are seen by customers.

Content and small changes

The steady stream of real-world needs, new pages, updates, seasonal changes, handled by people who know your site, so small jobs stay small.

A senior line, not a ticket queue

When something needs judgement, you talk to the people who build sites for a living. Plain answers, honest priorities, and no translating through an account layer.

How it works

Care plans run monthly, scoped to what your site actually needs. Routine work happens on a schedule; monitoring runs continuously; and requests go to people who already know your site. You see what was done in plain language, every month. And the site remains yours throughout: code, content, and platform, with nothing held hostage.

We have done this before

From 2018 to 2022 we built and ran digital platforms for the NHS in the Bristol, North Somerset and South Gloucestershire area: the collaboration platform that helped three clinical groups begin working as one, the public hub it grew into under the Healthier Together brand, which carried the area's public health information through Covid, and a staff-support framework built for NHS England within it. Four years of keeping critical public services online, secure, and current, through the period when they mattered most.

Delegates seated in a row at a public sector conference, one making notes on a tablet

NHS · BNSSG Healthier Together The platform the merging clinical groups worked from, grown into the hub for the whole three-county area. Read the NHS BNSSG Healthier Together case study

How do you know your care plan is working?

Maintenance is measured by what stops happening. Each month you see what was found and fixed.

The site is up when buyers arrive No lost enquiries because nobody could reach you

It stays fast Performance holding as the site grows

Problems get found by us Not by a customer who could not get through

Nothing is quietly broken Forms working, pages loading, the site doing its job

Find out what state your site is really in

Start with the free teardown: tell us your website and we'll send back a plain-language health check, what's solid, what's drifting, and what needs attention first.

A stripped car engine block, crankshaft pulley and timing cover exposed

Straight answers

What does website maintenance actually include?

The essentials every month: software updates tested and applied, security monitoring, daily backups, performance checks, and uptime monitoring, plus an agreed allowance for content changes and small improvements. The exact scope is set to your site, and everything done is reported plainly.

Can you take over a site another agency built?

Yes, and it's common. We start with a full health check: how the site is built, what state it's in, and what needs attention first. You get that assessment straight, including whether the site is worth maintaining as it stands. The free teardown is the first step.

What happens if the site goes down or gets hacked?

Monitoring means we usually know before you do. Daily backups held separately mean recovery is a restore, not a rebuild. And prevention is most of the plan: kept-current software and hardened configuration are why the emergencies mostly don't happen.

Do we have to host with you?

No. We'll recommend infrastructure that suits your site and can arrange it, but the site is yours and so is the choice. What matters is that someone is responsible for the whole picture: hosting, software, security, and performance together, rather than in separate silos.

Is a care plan worth it for a small business site?

If the site brings you business, yes. The cost of maintenance is predictable; the cost of a hacked site, a broken form, or a slow site quietly losing rankings is not. Scope scales to the site: a small site needs a small plan, not no plan.

Does maintenance affect our search rankings?

Directly. Speed, security, and uptime are all inputs search engines measure, and a neglected site drifts down as surely as a maintained one holds. Because we're also an SEO agency, care work is done with your visibility in mind, never against it.

Find out what state your site is really in

Start with the free teardown: tell us your website and we'll send back a plain-language health check, what's solid, what's drifting, and what needs attention first. Or book a call: thirty minutes, free, no slides, with a one-page note in your inbox afterwards, whether or not we work together.

Growth disciplines

Growth disciplines

Website care and maintenance

Why maintenance is not optional